.
The sixth day of Srivari Brahmotsavam at Tirumala
heralds distinct and unique celebration popularly known Swarna Rathotsavam (the
festival of the Golden chariot.
Legends says being the Lord of Riches Lord Malayappa
has taken a pleasure ride on the richly decorated golden chariot along with his
two Consorts, Sridevi and Bhudevi and his chariot followed Shunya ratham of
Brahma and other chariots dragged by Elephant, Ashwa and Vrushaba (bull).
As part of established tradition, the barbers of
Kalyana katta-tonsuring centre of Tirumala where thousands offer their hair to
the deity to redeem their vows – offered a golden umbrella to Lord Venkateswara
on the occasion of Swarna Rathotsavam.
Mythology says that the golden chariot of Lord
Venkateswara is driven by four horses namely Sugriva, Shaibya, Meghapuspha and
Valahaka with Daraka as his sarathi.
The darshan of Lord Venkateswara on his golden chariot
is a memorable experience to all his devout. Many Hindus consider once in a
life opportunity to witness the golden chariot festival as part of Brahmotsavam
will get them salvation. It is comparable only to the colorful and picturesque
Ratha yatra of Lord Krishna in Dwaraka .